A video circulating online has sparked mixed reactions after Emeka Ike’s son Michael was spotted sharing a playful moment with popular Kayamata seller Jaruma in a bedroom setting.
In the now-viral clip, Michael and Jaruma were seen sitting on a bed while discussing what appeared to be a scripted romantic scene.
The atmosphere was lighthearted and playful, with both parties laughing and acting out roles rather than engaging in anything serious.
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During the exchange, Michael jokingly appeared to assert dominance.
At one point in the video, the young man could be heard saying, “No one will touch my bum bum,” a statement that quickly caught the attention of social media users and fueled online conversations.
Recall that Emeka Ike publicly expressed anger and disappointment after his first son, Michael, modelled for renowned Kayamata seller Jaruma.
Taking to social media, the award-winning actor accused Jaruma of misleading his son into creating adult-themed content to promote her products.
Ike described the situation as painful and frustrating, saying it went against the plans and sacrifices he had made for his son’s future. In a strongly worded post that quickly gained attention, Emeka Ike lamented what he described as poor decisions that pulled his son away from his education.
“See what they pulled you out of school for… ignoring all the plans I have for you,” he wrote, expressing regret and concern over Michael’s current path.
The actor directly called out Jaruma, alleging that she influenced his son into making explicit posts for online attention and engagement.
According to Ike, his son’s actions appeared to be the result of negative external influence rather than personal choice.
The post has sparked widespread reactions on social media. While many Nigerians sympathised with Emeka Ike and praised him for speaking out as a concerned father, others questioned his parenting decisions.
He wrote in part:
“Michael, I sent you to university, and your mother pulled you out when you were about to enter Year 2, told you school na scam, encouraged you to become an influencer, singer, and actor LIKE ME, and you will BLOW… SO, IS THIS IT? Is this how to go about it?”
“As Emeka Ike, I wanted you under my wings, as my first son in pride. I was firm on you finishing school first, like I did before I became an actor! IS THAT MY CRIME? You refused home training, now JARUMA of all brands is training you 😨😨😨.”
See the post below:
